Sage Green
— 2023

A new limited edition colour for Monos core luggage line

The campaign concept explores the inspiration behind sage green, using storytelling to evoke emotion and imagination, giving sage green its own spotlight to feel more special than the core colourways.

Inspired by the serene vistas of America’s vast desertscape, the latest limited edition colourway evokes the stellar hues and rich textures of the sun-drenched land.

Creative Direction, Typography, Visual Identity, Campaign Creative